Searchable abstracts of presentations at key conferences in obesity

ob0001p50 | (1) | UKCO2019

‘It’s got adverts… Always, always there’ – Change over time in the impact of junk food marketing on children and young people’s dietary behaviours

Le Vay Jessica Newberry , Critchlow Nathan , Vohra Jyotsna

Background: Marketing for food and drinks high in fat, salt and sugar (HFSS) are known to negatively influence dietary-related knowledge, attitudes and health outcomes such as overweight and obesity. It is crucial to address the alarming UK childhood obesity rates; a child with obesity is five times more likely to become an adult with obesity, and overweight and obesity causes 13 types of cancer. Digital marketing is now as, or more, prevalent in young people’s lives than...